All studies posted online show that Latin Americans can access online quicker, learn the latest technology faster and are early adopters of the latest technology and mobile technology such as smartphones and tablets being at the top of the list. So far, online media related organizations such as LATISM and Hispanicize have illustrated these trends but the latest event known as Mobile LatAm 2012 fully focuses on the mobile industry and how Latin Americans are fully utilizing it, thus opening up new opportunities within the Latin American market.
According to the website, Mobile LatAm is considered is the first conference and expo of its kind to focus on the tremendous mobile opportunities in Latin America and the Caribbean. It is designed to give you the tools to develop a Latin American business strategy and successful partnerships. Professionals from North and South America will network in a relaxed atmosphere on beautiful Miami Beach, the gateway to Latin America.
From the list of speakers presenting at the event, I think the seminars will offer current information that will be vital in creating not only mobile marketing campaigns but also mobile apps that will be ultimately be used by the Latin American consumer and the free workshops presented there will be an added bonus.
The IT Expo, which is held Jan 31-Feb 3, 2012 is a tech related event that brings together over 7000 professionals globally including over 1000 from Latin American countries. I believe that you can register on their website.
Mobile LatAm is scheduled February 1-3, 2012 at the Miami Beach Convention Center. You can register at the website.
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