Jay Baer was invited to present at the Social Media Club of Dallas on November 13. He was also there to promote his new book, Youtility. During his presentation, Jay offers some excellent advice on how to fully utilize social media as a means to assist customers rather than pushing a sales pitch at them. Helping and providing information will bring a positive perception to your brand and new customers. Below are some tweets I curated thanks to Social Media Club members that attended. I hope you find these very useful. You can follow Jay Baer and more of his insights on Twitter at @jaybaer.
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